Providing the technology publishers need to make informed decisions and protect their position on the global ad market
Unlock the full potential of your digital media monetization
Roxot unifies products that allow publishers to collect, process, and act on the most valuable data for both programmatic and direct setups.
"Thanks to Roxot collecting & analyzing data became the most efficient part of our day. It gives us all the time to build new products, speak to customers, and find new problems to build solutions for, rather than making sure there are no lurking catastrophes."
"The issue with managing a programmatic stack is having to deal with many different sources of data, each SSP has their own UI from which to pull information, so being able to see and compare values for multiple SSP in the same place is incredibly valuable as it can tell us which partners are performing best on which sites. This then allows us to either optimize towards best performing partners or reach out to worse performing partners to request changes."
"Roxot saved us the enormous amount of time that we can now invest in other important tasks. Also, now we are able to see the big picture of our programmatic selling that helps us make the correct business decisions faster."
"With Roxot, I managed to quickly identify that one of my ad units broke and its fill rate dropped to almost 0%. So I sent required fixes to deploy in a couple of hours after the problem occurred. Besides, I was able to track how my changes affected the performance in real time!"
Media Technologies & Inventory Monetizaton Manager at Tech Media
"Manually formatting excel files is too tedious. Roxot Data Hub allows us to map all ad tags once so we can anayze results without doing monkey job later."
Roxot Revenue Lift automatically manages your inventory pricing in Google AdX. Our system analyzes each AdX impression and the performance of pricing strategies and identifies the optimal pricing for your inventory. Learn more about Roxot Revenue Lift here.
A header bidding analytics tool for in-depth bidder performance analysis, latency optimization, and real-time QA. It allows you to uncover issues with Prebid.js setup and gain insights into increasing website's revenue with header bidding. Learn more about Roxot Prebid Analytics.
A centralized analytics and reporting platform for your ad stack: direct campaigns, AdX, AdSense, header bidding partners, native advertising platforms, etc. The tool provides you with unified statistics that are easy to compare and understand. Learn more about Roxot Data Hub here.
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Top Header Bidding Partners Report AppNexus, Rubicon, & Index Exchange are the top revenue-generating demand partners
The research is intended to be the reference for publishers so they can adjust their business strategy based on the real industry data, trends, and adoption patterns.
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Take your website monetization to the next level
Contact us and let one of our Publisher Relationship Managers walk you through our products.